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CO-LOCATED EVENTS

Speaker

Markus Gros

Senior Vice President Marketing & Sales, btc-embedded

Markus Gros studied Mechatronics at the University of Darmstadt and at the Universidad Politecnica de Catalunya in Barcelona. After his Diploma in 2007, he began working for dSPACE in Paris where he provided support, trainings and consulting to French customers in the Automotive and Aerospace Domain for topics including model based development, automatic code generation, AUTOSAR and ISO 26262. In 2012, he joined BTC Embedded Systems AG where he is today responsible for global marketing & sales activities and strategic product management.

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Session

The Impact of Software-Defined Vehicles on Software Development and Test Processes

Solution Study

Monday, December 01

12:30 pm - 01:00 pm

Live in Berlin

Less Details

The SDV era brings significant changes to the way automotive software gets developed, tested and deployed. Instead of building a hardware product which runs software, we are building a software product that evolves post-SOP and should run on different hardware generations. These changes are challenging for OEMs and suppliers and also have an impact on processes and tools.

Join this session to learn more about:

  • Why traditional and well established methods and processes are no longer suitable
  • Why “Shift left”, “Continuous Everything” and “Data Lake” are more than just buzzwords
  • Why Cloud, Automation and AI are key components for success
Presentation

Company

btc-embedded

https://www.btc-embedded.com
BTC Embedded Systems provides intelligent and automated software test solutions for the SDV era. Founded in 1999 we started with an ambitious goal: To take complex and powerful mathematical verification and test methods out of their academic hiding place, and make them available for real-life software development projects. Today, our products are used by car makers and suppliers world-wide for the automated test and verification of embedded software. With a high degree of automation, an ISO 26262 certificate and a perfect toolchain integration with products like Matlab/Simulink, TargetLink, VSCode, Jenkins, Docker, Polarion, DOORS, CodeBeamer, JAMA, Github and many more, BTC Embedded Systems products are the perfect fit for the requirements of the SDV era. Currently BTC Embedded Systems AG has locations in Oldenburg, Berlin, Tokyo, Nagoya, Shanghai, Detroit, Paris, and Timisoara, and is part of the “BTC Group” led by the BTC Business Technology Consulting AG.
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Colocated with
SDV - Software Defined Vehicle 2025 is part of the Smart Mobility Hub Event Series. You can find more events here.
Date
December 01 – 02, 2025
Location
Maritim proArte Hotel Berlin
Dorotheenstraße 65
Berlin
Phone
+49 (0)30 52 10 70 3 0
eMail
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